MENA
May 14, 2017
Category: MENA
Instagram Marketing in 2017 at ArabNet
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The modern customer journey is complex. So it’s important to focus on the key moments that can help inspire people to buy your product or service. Social is no longer just about conversation and content; it’s now an established channel for customer acquisition, retargeting and...
Jan 25, 2017
Category: Thought Piece
Why Retailers Should Run Facebook and Instagram Ads Together
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For as often as we check our phones and work on our laptops throughout the day, it’s no surprise that social media is a vital channel for eCommerce marketers. In fact, nearly 20% of time spent across mobile and desktop is dominated by social sites....
Jan 12, 2017
Category: Best Practices
3 Ways to Boost Your Facebook Ad Performance
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It’s well known that Facebook can be a fantastic place to connect with your audience. But how do you make the most of each Facebook campaign to do so? For many brands, having access to 1.18 billion daily active users and several ad types can...
Dec 17, 2015
Category: News
パフォーマンスマーケターのためのリターゲティングガイド:Part II
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(日本語ブログはこのあとすぐ続きます)We recently introduced the basics of retargeting in the Performance Marketer’s Guide: Part I. Now, delve even deeper into the essential strategies you need to help elevate your campaigns. As retargeting continues to deliver strong results, marketers are increasing their investment not only to meet...
Oct 22, 2015
Category: Product
Deck the Holidays with AdRoll for Facebook Audience Network
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It seems like everyone has a smartphone now. In 2015, Ericsson reported that there are a cool 2.6 billion mobile subscriptions globally. Yet very few of us are using our phones solely for their “primary” purpose: making calls. Instead, according to Flurry’s latest report, smartphone...
Oct 19, 2015
Category: News
AdRoll、Facebook Marketing Partnerの3つ目の認定バッジを取得
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(日本語ブログはこのあとすぐに続きます)AdRoll is delighted to receive Facebook’s Small Business Solutions (SBS) badge in recognition of the value we bring to our small- and medium-sized businesses. The SBS badge recognizes Facebook Marketing Partners that have tailored solutions to small businesses, such as low minimums and easy-to-use technology...
Oct 15, 2015
Category: News
AdRoll Awarded Facebook’s Small Business Solutions Badge
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AdRoll is delighted to receive Facebook’s Small Business Solutions (SBS) badge in recognition of the value we bring to our small- and medium-sized businesses. The SBS badge recognizes Facebook Marketing Partners that have tailored solutions to small businesses, such as low minimums and easy-to-use technology...
Sep 28, 2015
Category: News
“数字で見るFacebookリターゲティング”レポート2015(日本語版)
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(日本語ブログはこのあとすぐに続きます)Today, I am excited to announce the release of our “Facebook by the Numbers 2015” research report. Last year’s report was a must download for all serious performance marketers who wanted to take their retargeting to the next level. This year, we provide an in-depth global...
Sep 17, 2015
Category: News
Facebook by the Numbers 2015 Report Analyzes 46 Times More Ad Impressions Than Last Year.
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Today, I am excited to announce the release of our “Facebook by the Numbers 2015” research report. Last year’s report was a must download for all serious performance marketers who wanted to take their retargeting to the next level. This year, we provide an in-depth...
Sep 16, 2015
Category: Product
Drive cross-device conversions with dynamic carousel ads on Facebook
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When it comes to engaging with your customers through digital marketing, you don’t want to miss your chance when you have their attention. Getting the relevant products in front of your customer when he or she is already engaged with content can be difficult, especially...
Jun 9, 2015
Category: Product
Bigger Reach and Greater Scale with New Facebook Upgrades
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We’ve streamlined the process of setting up a Facebook ad campaign with AdRoll. Your advertising goals inspired us to tweak our workflow, which should result in better campaign performance while still giving you full control. Our beta testers have benefitted from improved Facebook ad placement...
Dec 3, 2014
Category: Best Practices
Newsflash: Facebook CTA buttons really work
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Any kind of message—email, blog, singing telegram—is more effective when it tells the person who gets it exactly how to respond. On an ad, a clear call to action (CTA) lets the audience know exactly what to expect when they click, as well as what...