Product Reccomendations1

Spending a lot of time crafting emails that speak to all of your customers?

Creating content is hard, so let us take one thing off your plate. SendRoll brings the power of retargeting to the inbox, and with SendRoll Product Recommendations, you can launch a campaign that personally speaks to your customers in just two minutes. 

What are Product Recommendations?


Visitors will receive personalized emails with products targeted to their interests, instead of mass emails with generic content for all subscribers. Powered by BidIQ®, our retargeting performance engine, Product Recommendations leverage machine learning to curate content intelligently.

Our algorithm takes into account each person’s behavior on your website—like pages viewed, actions, and purchase history—to not only optimize recommendations based on products they’ve viewed but also tell them about other products of yours that match their interests.


Because Dynamic Creative curates products based on what users are likely to be interested in, its performance is excellent. AdRoll Retargeting users who adopt Dynamic Creative experience up to a 2.5x increase in click-through rate (CTR) and 50% lower cost per acquisition (CPA) than users of static retargeting. Enjoy the same lift in your email campaigns.


Since SendRoll is constantly working in the background, tailoring and personalizing content for businesses across the internet, it’s incredibly scalable. Whether you have 100 or 100,000 customers, you can send personalized emails to each visitor without tediously piecing together 100 or 100,000 emails.

Easy integration

Already an AdRoll Dynamic Creative customer? It’s as easy as copying and pasting the Product Recommendations macro.

Not using Dynamic Creative yet? Simply provide our team with your product feed. Learn more about getting started with Dynamic Creative.

Visit our Help Center to learn more about getting started with SendRoll, using Product Recommendations with SendRoll’s optimized templates, and adding Product Recommendations to an HTML email.

At this time, Product Recommendations are available only to customers who have their product feed integrated with AdRoll or have the AdRoll Shopify app installed. In the meantime, if you have an account manager, reach out to them to discuss how to get started with SendRoll Product Recommendations.