dynamic-Carousal_2When it comes to engaging with your customers through digital marketing, you don’t want to miss your chance when you have their attention. Getting the relevant products in front of your customer when he or she is already engaged with content can be difficult, especially if an ad is only able to showcase one product at a time.

Enter dynamic carousel ads on Facebook with AdRoll. These highly interactive ads are built right into the News Feed on desktop, mobile, and tablet, and allow you to showcase multiple products that your customers have already shown interest in within the ad unit.

With dynamic carousel ads on Facebook from the AdRoll dashboard, you will be able to:

  • Drive conversions by showcasing three to five products that your customers have already looked at on your website, while introducing your best-selling items within the same ad unit. By displaying multiple products, you get multiple chances to convert customers.
  • Expand cross-device reach to find your customers wherever they browse, across desktop, mobile, and tablet.
  • Expect reliable viewability with native ads – Carousel ads are featured within the News Feed, meaning that your customers will see your ads alongside the content they are consuming.
  • Continue to enjoy convenient campaign control from a unified dashboard as you oversee, optimize, and pull reporting across your multi-channel campaigns.

Dynamic carousel ads on Facebook have been highly impactful for online retailer Redbubble, a web-based art community that sells wall art, photography, and t-shirts designed by featured artists around the world. “Redbubble has millions of products and consumer lifestyles, and using dynamic carousel ads through AdRoll enables us to merchandise our vast inventory to every single consumer on a personalized basis,” says Michael Rossi, Redbubble’s acquisition and retention marketing manager.

Rossi continues, “Dynamic carousel ads help our brand craft compelling stories, introduce shoppers to new products, and, most importantly, drive conversions through Facebook on desktop and mobile. Dynamic carousel ads have been our most successful venture into paid display on Facebook yet.”

If you’re a current customer, contact your AdRoll account manager today to get rolling with dynamic carousel ads on Facebook.

If you’re a new customer, register for an AdRoll account to get started.