Category: News

MarketoとAdRollの併用でより効率的にマーケティングパイプラインを管理!

Today we announced our direct integration with Marketo, which allows AdRoll users to pull existing Marketo email lists into their AdRoll account. With just a few clicks, you can connect a Marketo account through the AdRoll UI and pull in your existing Marketo email lists. Once synced,...

Retargetopia 2015: Marketing Extravaganza for Bay Area Entrepreneurs

This has been a long time comin’. We’re excited to announce Retargetopia, an event created specifically for growing business leaders interested in diversifying their marketing strategy. We love our customers, enjoy spending time with them, and want to see them efficiently boost their marketing efforts....

AdRoll Makes Fortune’s List of 100 Best Workplaces for Millennials

We are excited to be named one of the nation’s top 100 best workplaces for millennials by Fortune Magazine! What makes AdRoll such a great place to work? We asked some of our favorite (well, they’re all our favorite) millennials: Jesse Vaughan, Web Designer Working at AdRoll is...

AdRoll MicroAd Integration expands ad inventory access for APAC advertisers

AdRoll is now integrated with MicroAd COMPASS, the supply-side platform of MicroAd, Inc.! MicroAd, Inc. is the leading online ad platform in Asia, and MicroAd COMPASS the largest online ad inventory source in Japan. This is AdRoll’s first direct RTB integration with a local Japanese...

Update on Italian ePrivacy: Balancing Transparency and User Protection

Last year, the Italian Data Protection Authority released new guidance on complying with Italy’s cookie law and the EU’s ePrivacy Directive. The deadline for compliance, June 2,  is rapidly approaching. We’ve put together this article to make it easier for advertisers to understand Italian ePrivacy compliance....

Aaron Bell with BRW – Tech Challenges in Online Advertising

AdRoll CEO Aaron Bell with APAC Managing Director Ben Sharp at AdRoll, Sydney. Photo: Brendon Thorne. Ten years ago, AdRoll CEO and co-founder Aaron Bell set out on a mission to democratise advertising. AdRoll was envisioned as a high-performing, intuitive, affordable solution for entrepreneurs everywhere...

Top 10 List for Chicago in the Summer: Get Ready for IRCE 2015

We’re gearing up for IRCE in a big way and can’t wait to connect with e-tailers this June. Get the most out of your time in the windy city with these must-do’s in and outside the conference. The IRCE sessions we don’t want to miss:...

Tech Talks: Lee Byron on Immutable.js

Since June 2014, the AdRoll Engineering team has been hosting Tech Talks every other Tuesday – give or take – where members of our team share about a technology, project, or tool they’re excited about. We’ve been lucky enough to have a number of developers...

Showing our Spirit: AdRoll Spirit Week

AdRoll’s Culture Club is a social group that brings together representatives in each office to coordinate fun events and activities for our fellow Rollers. We’ve arranged everything from wine clubs to dog shows, ice cream socials to Thanksgiving dinners, flag football to yoga sessions. We...

Marketing Week Live 2015: Retail, retargeting and ROI

Online retail is more crowded than ever before, and marketers have their work cut out for them to help their brands stand out from the crowd, attract new customers, and – even more crucially – keep them. At this year’s Marketing Week Live event from...

OneRoll: Communication Techniques for Global Teams with Anne Ricketts

Last year, AdRoll launched our diversity club, OneRoll, to promote and encourage a more diverse work environment through focus on hiring, community outreach, and workplace development. As a part of our efforts, we kicked off our very own speaker series to start a dialogue within the wider...

AdRoll Joins Google in Creating a Seamless Advertising Ecosystem with the Official Launch of HTTPS/SSL

AdRoll’s strategic migration to encrypted servers reduces the complexity of advertising in a secure environment for advertisers and provides a safer browsing experience to users AdRoll, the world’s most widely adopted retargeting platform, today announced that all AdRoll display ad inventory will be encrypted to...