Today AdRoll announced a slew of new partnerships with companies that help e-commerce businesses launch, manage, and grow their online stores. Given AdRoll’s focus on retargeting and performance display advertising for e-commerce businesses, we believe that it is important to form close ties with other companies in the ecosystem. By being the preferred retargeting partner, it will be easy and seamless for businesses that use 3DCart, Miva Merchant, Shopify, UltraCart, and Volusion to launch a campaign using AdRoll. We look forward to working closely with these platforms to help their customers achieve their marketing goals.

Here’s the full release:

Five Leading Ecommerce Platforms Select AdRoll as Preferred Retargeting Partner
AdRoll’s technology top choice due to performance, scalability, and ease of integration
SAN FRANCISCO, CA—AdRoll announces today their partnership with five of the largest e-commerce software platforms, representing over one million online stores. This expansion distinguishes AdRoll as the most widely deployed retargeting technology in the industry. The platform integrations make it instant and seamless for merchants to launch profitable display advertising for their stores.

The new partners include Volusion, Miva Merchant, Shopify, UltraCart, and 3dcart. These e-commerce platforms provide storefronts and shopping cart software for a wide variety of businesses. “Volusion’s customers range from merchants who sell just a few items, all the way up to multi-million dollar businesses. AdRoll is a great technology platform that can deliver excellent results for all of them,” says James Booker, Business Development Manager at Volusion.

Display advertising has seen significant advances in the past year. In addition to building brand recognition, display can now deliver ROI that rivals search marketing. “Retargeting is becoming a mandatory marketing channel for e-commerce businesses,” said Miva Merchant COO Rick Wilson. “We chose AdRoll because they have a track record of success with even our most sophisticated and demanding users.”

AdRoll combines superior service with a powerful and scalable technology platform. Individual customers have access to transparent reporting and dashboards that give them total control of their campaigns, while partners can integrate through AdRoll’s robust APIs. “AdRoll’s mission is to make highly effective display advertising accessible to everyone,” says AdRoll CEO, Aaron Bell. “We’re delighted to build our technology in close collaboration with these widely adopted e-commerce platforms.”

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