At AdRoll, Kexin manages the global events marketing program and oversees the creation of new marketing collateral. Prior to joining AdRoll, Kexin was an Account Executive at Yelp where she consulted local business on their online advertising and reputation management strategies. Kexin graduated from Tufts University with a BA in International Relations and Economics.
Articles by Kexin
Intro to Multi-touch Attribution
Apr 29, 2015
Demystifying view through conversions
Feb 2, 2015
3 Secrets for bigger holiday sales this season
Sep 11, 2014
Expert planning for the holiday shopping blitz
Aug 27, 2014
Where in the World is AdRoll?
Nov 4, 2013
Where in the World is AdRoll?
Sep 27, 2013
Where in the World is AdRoll?
Jul 1, 2013
Where in the World is AdRoll?
Jun 5, 2013
Ad Hacking for Startups
Mar 7, 2013