Greg joined the AdRoll team in 2008, and has held roles in Ad Ops and Product Management. As the head of Product, Greg focuses on opportunity assessment and strategy. But he isn't afraid to get his hands dirty on an individual feature or put his foot in his mouth in the occasional sprint planning session. A disciple of the Marty Cagan product methodology, Greg attempts to represent the voice of the customer in every interaction.
When not holed up at the AdRoll HQ, Greg spends his time as an avid surfer, skier, and mountain biker. "Avid" means mediocre right?
Articles by Greg
Last Click is Killing Your Business
Jun 6, 2018
Innovating on Transparency
Aug 18, 2016
Bring the Art & Science of Display to Email
Jun 14, 2016
Cross-Device Retargeting on Facebook Now Open to All
Jun 12, 2014
Retargeting Across Devices Just Got Easier
Feb 20, 2014
Out With the Old, In With the New Dashboard
Jan 29, 2013
AdRoll Enhancements: Self Aware Buy Flow!
Mar 9, 2011